The People Part Sitting at Rice University in the modern coffee shop on campus it is hard to not notice all the various types of people swirling about. The space is open and cold. The coldness of the esthetic exposes the viewer to the grove of oak trees...
Fig. From National Academy of Sciences A few years ago, anthropologists identified Energy Efficiency as the main reason for the evolution to upright walking. The study suggested that humans walking on two legs only used one-quarter of the energy than that of the...
B2B SaaS as an Asset Class: What Is It and What Founders Should Focus On Traditionally, there have been three main asset classes, groups of similar investments. These have been equities (stocks), fixed income (bonds), and cash equivalent (money market instruments)....
Launching a successful startup isn’t about getting huge investments, sky-high valuations, or experiencing massive growth. It’s about sustainability. As a founder, you can’t only be concerned with how your startup does this quarter or this year — you want to be...
Customers screaming for features, employees demanding pet projects, competitors encroaching… These are the day-dream nightmares of early-stage software founders. The inputs and feedback hurl toward the founder like a swarm of mosquitoes. It is the perfect environment...
Customers don’t want the shadow of what may come, they look for the complete package. Reduce your story to fit the package you can deliver. Bringing a B2B software product to market is a resource game. It’s high stakes, but still just a resource game. And no founder...
The value of our partnership comes from the decades of combined experience our team has in building enterprise software companies. This experience spans industry sectors, funding strategies, organizational strategies and more. With Guide Services, we bring 5x the...
The silent plodding of human ambition is a constant. Some call it greed or avarice. Some hail it as the wind in the sails of capitalism. But whether it is moral or not is independent of its danger. It blinds us to what matters. Its amnesia-like influence hides the...
