Good software takes patience to form into the right cultural fit; complete with the nuances that will ensure permanence. Patience, hard thing! the hard thing but to pray, But bid for, Patience is! Patience who asks Wants war, wants wounds; weary his times, his tasks;...
Creating a product is chaotic. Nothing about it is smooth or easy. In Thus Spoke Zarathustra, Friedrich Nietzsche wrote "One must still have chaos in oneself to be able to give birth to a dancing star.” Good products require dealing with the chaos, embracing it in the...
Customers don’t want the shadow of what may come, they look for the complete package. Reduce your story to fit the package you can deliver. Bringing a B2B software product to market is a resource game. It’s high stakes, but still just a resource game. And no founder...
VC platforms began appearing on the investment scene around the year 2013, but not all VC firms were on board. Over the years, platforms have become more widespread among VC firms, and today, they are essential for both VC investors and founders. At Golden...
Both sales and marketing are vital in a B2B SaaS company’s journey towards winning customers. Accelerating this part of a startups business is what Golden Section, our team, and most importantly, our playbooks (which are critical resources), encourage. These playbooks...
The team at Golden Section has a clear vision, mission, and values in how we approach partnering with B2B SaaS founders. Based on our approach we provide founders with capital and partner with them on their journey towards a meaningful exit....
A successful founder’s approach to building and scaling an efficient SaaS business is more than just following a lean SaaS business plan and creating a product which engages customers. At Golden Section we focus on helping founders build products that provide an ROI...
The demo is a key ritual in the customer journey for any B2B SaaS company. Blowing it is expensive. The demo is a key ritual in the customer journey for any B2B SaaS company. Blowing it is expensive. After the marketing and sales team have collaborated to convince the...
