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Strategy & Playbooks

Starting With Vision, Mission and Values

Starting With Vision, Mission and Values

A successful founder’s approach to building and scaling an efficient SaaS business is more than just following a lean SaaS business plan and creating a product which engages customers. At Golden Section we focus on helping founders build products that provide an ROI...

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Architecting a Winning Enterprise Demo

Architecting a Winning Enterprise Demo

The demo is a key ritual in the customer journey for any B2B SaaS company. Blowing it is expensive. The demo is a key ritual in the customer journey for any B2B SaaS company. Blowing it is expensive. After the marketing and sales team have collaborated to convince the...

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